Cumbria Chamber of Commerce is delighted to announce Sealy UK as its first Made in Cumbria sponsor.
Made in Cumbria is a Cumbria Chamber of Commerce brand which promotes (mainly artisan) Cumbrian products, providing a platform for local businesses to showcase their products made within the county. Since the relaunch just over a year ago, the Made in Cumbria website is now home to around 60 member businesses with over 14k social media followers.
As a sponsor of Made in Cumbria, Sealy is supporting the promotion of Made in Cumbria businesses to potential customers in Cumbria, nationally and internationally. In recognition of this commitment, Sealy will receive a range of brand exposure alongside the Made in Cumbria brand.
Sealy’s Aspatria site is one of the region’s anchor businesses, employing 180 people. The factory produces over 400 mattresses per day, ranging up to the ultra-premium Sealy Posturepedic Exquisite mattress, which retails for around £4,000. The entire manufacturing process takes place on site, beginning with the making springs from coils of wire, through to the mattress fabrication and construction, with many of these operations finished by hand.
The site was established in Aspatria in1974 and was acquired by Sealy Australia in 2020. Neil Clark joined as General Manager in 2024, relocating to Cumbria to lead the business. Since then the business has thrived, growing over 20% last year despite challenging marketing conditions.
Neil puts much of Sealy’s success down to the skills and dedication of the local Cumbrian workforce, an essential component in the creation of their unique, high quality products.
Marketing Manager at Cumbria Chamber of Commerce, Joe Sanders, visited Sealy to meet with Neil and Marketing Director, Nichola Pass, to discuss plans for the partnership.
Joe Sanders said: “We’re delighted to be working with Sealy to champion Cumbrian manufacturing through our Made in Cumbria brand. It was fascinating to tour their Aspatria site and see the level of craftsmanship and skill which goes into every mattress. This commitment to making premium products in Cumbria makes Sealy an ideal fit as a sponsor of Made in Cumbria. We look forward to working together to showcase Cumbria’s vibrant community of makers and manufacturers.”
Neil Clark said: “We are immensely proud of our Cumbrian heritage. The team here have developed a specialist level of knowledge over the last 50 years. It is the unique combination of these local skills, married with the latest technology, that allows us to create world-leading products.
This partnership with Made in Cumbria is an excellent opportunity to celebrate the rich pedigree of making and manufacturing that exists within our region, and within our community.”