Cumbria Chamber of Commerce has teamed up with award-winning director Lou Kneath, Co-Founder and CEO of +3K Animation Studios, to launch two innovative workshops designed to help businesses harness the creative and storytelling techniques of the film and TV industry.
These workshops are aimed at entrepreneurs, business owners, branding experts, and marketing teams looking for fresh, innovative ideas to make their brands stand out.
The first workshop – Think Like an Animator: The Art of Storytelling and Audience Connection – will take place on 15th May 2025 at The Guild in Carlisle. In this 3-hour session, Lou Kneath will reveal the storytelling secrets animators use to engage audiences and bring characters to life.
Attendees will learn how to apply these techniques to their own brands, pitches, and creative projects, helping them craft compelling brand stories, build lasting connections with their audience, and keep their creative energy flowing.
On 3rd June 2025, also at The Guild in Carlisle, Lou will host a second workshop titled The Business of Imagination: Developing a Mindset of Creativity and Innovation. This dynamic, interactive session is perfect for anyone looking to break through creative blocks or seeking inspiration.
Participants will learn how to boost creative confidence, embrace bold ideas, overcome burnout, and bring their vision to life by taking smart creative risks.
Lesley Robinson, Head of Business Support at Cumbria Chamber of Commerce, commented:
“These new training workshops are a must for anyone looking to breathe new life into their brand and generate fresh, creative ideas. Lou brings 18 years of experience across TV, media, and publishing, sharing practical tools and techniques that will be immediately valuable to marketing teams and entrepreneurs.”
Workshop Details:
- Think Like an Animator: The Art of Storytelling and Audience Connection
Date: 15th May 2025
Price: £85 + VAT for members, £120 + VAT for non-members
Book Here - The Business of Imagination: Developing a Mindset of Creativity and Innovation
Date: 3rd June 2025
Price: £85 + VAT for members, £120 + VAT for non-members
Book Here
Both courses are designed to provide invaluable insights for anyone seeking to reignite their creative spark and build stronger connections with their audience.
